The Summer Olympics are only weeks away and everyone from athletes, to the city of Rio de Janeiro, tourists, event organizers and spectators are preparing for the world’s largest sporting event. To facilitate communication for both athletes and spectators alike, advance preparations to accommodate for the hundreds of languages that will be spoken are in full swing. Cloudwords CEO Richard Harpham offers tips to engage multilingual audiences.
Understanding the Hidden Costs of Localization
Most organizations spend approximately 1-4% of their marketing budget on translation and localization servi...
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The State of Content Globalization 2017
With the emergence of scalable localization technologies, and B2B marketers now have the ability to address new levels of personalization
Message From San Diego: Translation Automation Is Coming
Moving XML data, the future of web content translation, and shortening the in-country review cycle were among the many topics attendees took up at the Localization Unconference held on Jan 19, 2017.
DMN News: Are CMOs Ready for a Seat in the C-Suite?
I often hear that today's CMO, who is bringing extensive technology and data to the business, has earned a seat at the C-suite “table.” I don't think so. The CMO is not quite ready to own that seat.
B2B Marketing: 6 Reasons Agile Marketing Could Be for You
There's an awful lot of hype surrounding Agile. But why are marketers singing its praises, and how do you know whether this software development methodology is worth adopting in your team?
Podcast: Why Global Brands Need Consistent Messaging with our CMO Mike Colombo
Mike Colombo is a seasoned global marketing leader and strategist with 25 years of experience. He has travelled the world to successfully launch software and services into global markets.
Slator: The Biggest Language Industry Hires of 2016
Richard Harpham, who first joined Cloudwords as a contractor to drive sales and marketing, replaced Founder at CEO Scott Yancey in early May 2016.
Slator: Who Went Where—The Week in Language Industry Hires
Although linguistics is a science, certain aspects of it, like insight and creativity, can never be automated, according to GlobaLexicon Berengere Gayon and Cloudwords Sam Pederson.
Why Permission Marketing No Longer Works for B2B
Before I get out of bed in the morning, the latest barrage of unwanted sales pitches from strangers is already in full swing.
Cloudwords Hires Top Marketing and Localization Industry Experts from Marketo and Microsoft
Company reports 100% employee growth in 2016 and announces it has been named on the EContent 100 list of companies that matter most in the digital content industry.
The Top 100 Companies in the Digital Content Industry: The 2016-2017 EContent 100
The EContent 100 list of companies that matter most in the digital content industry is now in its 16th year.
7 Attributes of a Successful CMO in the Digital Age
Cloudwords' CMO and other executives discuss what it takes to lead an organization's marketing efforts in today's data-driven world.
Rogue Agents: When Regional Marketing Is Left To Fend For Themselves
If you've ever been asked, "How are you managing marketing globally?" you likely have answered with one of these typical responses....
Press Release: Webinar to Reveal Microsoft’s Global Marketing Transformation Using Cloudwords and Marketo
Microsoft’s Director of Marketing Technology Will Share How the Company Deployed Cloudwords and Marketo to Reach Customers in 86 Countries in 22 Languages.
Press Release: Cloudwords Named to the 2016 Inc. 5000 List of Fastest-Growing Private Companies in America
Rapid company growth secures Cloudwords a spot at 896, driven by increased demand for a new approach to manage and accelerate content localization on a global scale.
Understanding the Hidden Costs of Localization
Most organizations spend approximately 1-4% of their marketing budget on translation and localization services, depending on the size of the company and its scope of global operations.
Interview with Richard Harpham, CEO at Cloudwords
MarTech Advisor's Editor in Chief, Ankush Gupta, talks with Richard about his global marketing experience, how he came to be CEO at Cloudwords, and the features and benefits of Cloudwords' automation.
Cloudwords Replaces CEO, Promotes Richard Harpham
In early May 2016, San-Francisco based Cloudwords replaced founder and CEO Scott Yancey and the board appointed VP of Sales and Marketing Richard Harpham to the top job.
Cloudwords Names Richard Harpham as President and CEO
Cloudwords today announced it has appointed Richard Harpham as President and CEO, and named Ken Bado, former EVP of Sales and Services for Autodesk, as a member of the Cloudwords Board of Directors.
Press Release: Cloudwords Names Richard Harpham as President and CEO
The company appoints seasoned software executive Ken Bado as a member of the Board of Directors; adds Amazon Web Services as its newest global enterprise customer.
Cloudwords: Global Marketing to Generate Demand and Drive Growth