Expert: Why brands need localized content

August 7, 2015 Sample HubSpot User

Having website content translated to the local level has been shown to create a more engaged audience. That is because while most Americans speak English, Americans in the Midwest don't use all of the same expressions and explanations as those in the Northeast or Southwest. The same can be said for people all over the world.

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How to use content to reach a global audience
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Reliance on traditional methods to manage localized content is no longer necessary for many brands.

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